Study: Chatbots gain popularity with consumers, especially millennials

Chatbots are used by one out of four consumers each day on average. About 40% of millennials say they interact with a bot daily, according to a study by 3Cinteractive. Consumers had trouble identifying the value of chatbots, with 71% of survey respondents saying a bot couldn’t answer a question.

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https://www.mobilemarketer.com/news/study-chatbots-gain-popularity-with-consumers-especially-millennials/447490/